Associate Manager, Consumer Marketing, Product Marketing

Remote - Multiple Locations, California

Title: Associate Manager, Consumer/Product Marketing
Contract Duration: Through January 2026
Contract Type: W2 under Staffing Supplier
Pay Rate: $65-$70/hour
Start Date: ASAP
Location: Remote; must be located near a major marketing hub office (New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington D.C.)
Visa Sponsorship: Not provided

Executive Summary
A dynamic and innovative technology-enabled marketplace is seeking an Associate Manager, Consumer/Product Marketing for a contract assignment. This marketing leader will support the go-to-market strategy and integrated growth initiatives for major new, consumer-facing product features with a focus on affordability. Operating at the intersection of product, brand, growth, and operations, the role requires outstanding cross-functional partnership, excellent business acumen, and a passion for delivering measurable results.

Key Responsibilities

Serve as the customer advocate, developing a deep understanding of consumer pain points and needs
Develop and execute marketing strategies and initiatives aimed at product affordability and accessibility
Lead cross-functional efforts across product, strategy, creative, retention, and analytics, activating paid, owned, earned, and in-app marketing channels
Provide updates and insights to senior leadership, reporting on campaign progress, and program performance
Create, track, and report on primary program and campaign metrics to stakeholders and organizational leaders
Identify trends, audience insights, and opportunities for innovation, adapting strategies and tactics accordingly
Stay abreast of industry best practices, current marketing and consumer trends, and competitive landscape

Skills & Qualifications

5+ years of professional experience in marketing within a corporate or startup environment
Fluency across the marketing mix with a full understanding of product marketing and growth marketing initiatives
Proven ability to build relationships, influence cross-functional teams, and lead without direct authority
Strategic, data-driven mindset with the ability to interpret trends and insights
Strong creative and collaborative skills; enthusiasm for working with others to solve complex challenges
High degree of initiative, dependability, and capability to efficiently multi-task
Proven record driving and measuring business success through marketing campaigns
Bachelor’s degree or equivalent work experience

Nice to Have

Experience in omnichannel marketing campaigns or product launches
Background in technology, on-demand marketplaces, or consumer subscription businesses
Familiarity with current consumer and marketing trends

Apply now!