Product Marketing Manager

Remote, California

Title: Product Marketing Manager
Contract Duration: 6 months; potential extension
Classification: W2 Staffing Supplier
Location: 100% Remote (USA)
Compensation: $85-90/hour
Visa Sponsorship: Not provided

Position Overview

A fast-growing integrated marketing organization seeks a Product Marketing Manager to lead strategic go-to-market campaigns for new and existing products, driving awareness, adoption, and engagement for financial services and other in-app solutions. This role operates as both a hands-on executor and strategic partner, focused on championing national-scale launches and running agile campaign tests in a highly collaborative, high-growth tech environment.

Key Responsibilities

Drive strategic, zero-to-one product development efforts for new fintech business cases and product initiatives with cross-functional partners.
Set and own business KPIs, inform learnings, and help develop plans to advance long-term growth opportunities.
Develop, execute, and report on the go-to-market strategy for new product launches, driving adoption and satisfaction.
Lead marketing experiments and agile tests for new offerings—owning content and messaging, and managing in-app/email campaigns.
Partner with research teams to run qualitative user studies and quantitative analysis to uncover user needs, trends, and opportunities.
Synthesize customer research insights into actionable recommendations for both products and marketing.
Coordinate cross-functional campaign execution, report results to leadership, and manage weekly business reviews with stakeholders.
Translate strategic vision and growth goals into measurable, operational plans, working across Product, Brand, CRM, Operations, and Analytics.

Skills & Qualifications

5+ years’ experience as a Product Marketing Manager in GTM roles within high-growth, fast-paced environments (tech, operations, consulting, banking, strategy, etc.).
Demonstrated ability to affect daily change, operate with energy and adaptability, and thrive in evolving markets.
Experience conducting market research and user experience analysis.
Strong data-driven decision-making skills and experience with marketing experimentation.
Proven capability to manage and execute complex projects with keen attention to detail.
Fundamentals-oriented problem solver with a talent for translating vision and objectives into success metrics and actionable plans.
Flexible across strategic and operational responsibilities, working internally and cross-functionally with a wide variety of teams.
Strong project management and leadership skills, ideally with experience leading or supporting digital marketing/sales campaigns.
Entrepreneurial mindset, passion for technology products impacting large user bases, and strong communication skills.

Apply now!